Tag Archives: increase sales

Are you getting the most you can out of your data?

  Now a days, if you do enough research and searching, almost anything can be found online, especially business resources. It’s come to my attention, recently, that not everyone is familiar with Google Analytics and the valuable information it can … Continue reading

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Is there a wrong way to do Social Media?

Are you in or are you out? I recently read an article regarding social media, response times and missed opportunities for organizations. It seems as if these days, almost every organization has or should have some type of social media … Continue reading

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What do you know about the “read rate” for emails? Want to know more?

Thanks to Ken Magill, I have. He recently posted an article titled, ISPs judge you on a metric you can’t measure, which is about this “read rate” and how  ISP’s apparently use it to critique your email campaign’s reputation for … Continue reading

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Don’t you want your followers to engage with your brand?

With an abundance of literature, tips, blogs and other resources available online, it’s easy for your blog or message to get lost. So what do the pros say to do? Keep things short, simple and concise, in fear of losing … Continue reading

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Games + Email Marketing?

In the world of Emarketing, there’s a recent buzz about Gamification and how it has already and is expected to impact the Email Marketing industry. Gamification, for those who are not aware, is the integration of game dynamics into either … Continue reading

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Set Yourself Apart From the Rest

A good rule of thumb, as a business today, is to always be thinking of new ways to make your corporation or brand bigger and better than the rest. In competitive markets, you must set yourself apart in order to … Continue reading

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Inbound Marketing: The Pushy Salesman’s Kryptonite

Marketing is an integral part to any business, but how you decide to market your business is up to you. With the help of growing technology, there are two different approaches to marketing, inbound and outbound marketing. Outbound Marketing includes … Continue reading

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Effective Online Strategies to Increase Sales

Considering I have over 20 years experience in sales and marketing, I feel I have a well-rounded perspective in both offline and online strategies for moving the sales needle. The last 10 years in marketing have been amazing to watch … Continue reading

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Can Email Marketing Help Your Business?

If you want to bring in customers, then marketing is essential. Email marketing is the practice of sending letters or newsletters to your customers by email. It’s a very cost effective marketing tool, especially when you choose the right email … Continue reading

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