The Pay Per Visit Email Bloggers
The purpose of this blog is to provide insightful observations and useful tips to help you make the best decisions on your email marketing and social media strategies and tactics.
Stephanie Fischbach
Stephanie brings over ten years of exceptional customer service experience to the email marketing industry, receiving customer service training from organizations like the Ritz Carlton and several others. By understanding the value in communicating effectively, she has been able to provide them with an optimal customer experience.
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Author Archives: Stephanie Fischbach
Are you getting the most you can out of your data?
Now a days, if you do enough research and searching, almost anything can be found online, especially business resources. It’s come to my attention, recently, that not everyone is familiar with Google Analytics and the valuable information it can … Continue reading
Posted in B2B Marketing, B2C Marketing, Metrics & Analytics, Multichannel Marketing, Uncategorized
Tagged analytics, B2B, conversion, email analytics, email conversion, email marketing, Google Analytics, increase sales, internet marketing, organic leads, pay per visit email, stephanie fischbach
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Is there a wrong way to do Social Media?
Are you in or are you out? I recently read an article regarding social media, response times and missed opportunities for organizations. It seems as if these days, almost every organization has or should have some type of social media … Continue reading
What does it take to ensure an “always” for display images? And what happens if they don’t?
Valuable content. That would probably be the obvious choice. Think about what makes you hit that “Always Display Images” link. What differentiates that message from the regular “Display images” one time link? Sure, if you find yourself continuously opening and … Continue reading
Posted in B2B Marketing, B2C Marketing, Email Content, Email Creative, Uncategorized
Tagged B2B, call to action, click throughs, CTA, display images, display images off, display images on, email marketing, email marketing campaign, emails, heavy image, image text ratio, internet marketing, Marketing Emails, poor email render, poor rendering, stephanie fischbach, Twitter
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Top THREE ‘Must Haves’ for your first email campaign
Interesting in adding email marketing to the mix? Not sure where to begin? It seems as if there are a few different ways to attack email marketing. The one extreme is to plan and plot the foreseeable goals and plans … Continue reading
Posted in B2B Marketing, B2C Marketing, Email Content, Email Creative, Metrics & Analytics, Uncategorized
Tagged B2B, email, email blasts, email campaign, email marketing, email marketing campaign, email tips, From Line, internet marketing, Marketing Emails, pay per visit email, Personalization, stephanie fischbach
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What do you know about the “read rate” for emails? Want to know more?
Thanks to Ken Magill, I have. He recently posted an article titled, ISPs judge you on a metric you can’t measure, which is about this “read rate” and how ISP’s apparently use it to critique your email campaign’s reputation for … Continue reading
Posted in B2B Marketing, B2C Marketing, Metrics & Analytics, Trending, Uncategorized
Tagged B2B, email campaign, email conversion, email deliverability, email marketing, email marketing campaign, f pattern, increase sales, Marketing Emails, pay per visit email, read rate, stephanie fischbach
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Don’t you want your followers to engage with your brand?
With an abundance of literature, tips, blogs and other resources available online, it’s easy for your blog or message to get lost. So what do the pros say to do? Keep things short, simple and concise, in fear of losing … Continue reading
Posted in B2B Marketing, B2C Marketing, Email Content, Email Creative, Multichannel Marketing, Social Media, Uncategorized
Tagged brand awareness, email campaign, email marketing, emails, Facebook, increase sales, networking, pay per visit email, relationship marketing, social media, stephanie fischbach, Twitter
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3 Common Mistakes You’re Probably Making With Your Email Newsletter
Do you send out an email newsletter to your subscribers? Have you mapped out a sending plan or goal in the purpose behind your campaigns and what it is you would like to receive from it? If your answer is … Continue reading
Posted in Uncategorized
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Games + Email Marketing?
In the world of Emarketing, there’s a recent buzz about Gamification and how it has already and is expected to impact the Email Marketing industry. Gamification, for those who are not aware, is the integration of game dynamics into either … Continue reading
Posted in B2B Marketing, Email Content, Email Creative, Multichannel Marketing, Social Media, Trending, Uncategorized
Tagged digital marketing, email campaign, email conversion, email marketing, email marketing campaign, engagement, Facebook, games, gamification, increase sales, internet marketing, relationship marketing, stephanie fischbach
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Why Did My Email End Up In The Spam Folder?
As an email marketer, this is not a new question to pose. Spam filters can appear to be triggered by all different variables, including specific words in the subject line, body, link, HTML code and the obvious, a poor or … Continue reading
Posted in B2B Marketing, B2C Marketing, Metrics & Analytics, Uncategorized
Tagged deliverability, email, email marketing, email subject line, gmail, HTML email format, html format, pay per visit email, plain text, spam, spam filter, spam folder, stephanie fischbach, Subject Line, trigger words
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